If JOOLA Wins, Pickleball’s Paddle Market Will Not Look the Same Again
JOOLA’s paddle lawsuit could force redesigns, raise prices, and reshape who controls innovation in pickleball’s equipment market.
JOOLA Files Sweeping Patent Case Against 11 Paddle Brands in Industry-Defining Move
JOOLA has launched a major patent case against eleven rival paddle brands, a legal move that could reshape…
The Worst Opponent in Pickleball Might Be the Net
by Lloyd Attrill, Gear Guru – thepickleballstore.co.uk It always seems to happen at the worst possible moment. You’re…
Drill Bits: Decision-Making
When to Drive vs Drop — And Why Most Players Get It Wrong Most points aren’t lost at…
Drill Bits: The Sneak-In Drill
Get to the kitchen line without giving the point away Most players know they need to get to…
Pickleball Pros® Pro Tip of the Month: The Two-Handed Backhand – Build Pressure Early, Control the Point
PickleballPros.com brings top touring professionals to your local courts, delivering unforgettable clinics, exhibitions, and experiences where players don’t…
Streaming Has Already Won — The Real Fight Is for Attention
Streaming didn’t sneak up on television. It replaced it. According to Nielsen, streaming accounted for 47.5 per cent…
The PPA Has Taken Control. Now the Rest Are Chasing.
by Gordon Watson, Chief Correspondent For years, professional pickleball didn’t have a centre. Tours emerged. Events multiplied. Regions…
The Third Space Effect: Why We’re Addicted to Pickleball… and Why Most Clubs Get It Wrong
by Lee Whitwell When we were kids, play was our default setting. We ran, climbed, chased, laughed until…
South America Is Turning Pickleball Into a System
by Marcelo Abelheira, South America correspondent South America is no longer just playing pickleball. It is starting to…
Ukraine’s Defining Moment: When Pickleball Becomes More Than a Game
At the end of March, Ukraine hosted its first National Pickleball Championship for Veterans. On paper, it is…
Striking the Match: How Matchbox Could Ignite a New Era for Welsh Pickleball
I usually try to keep things measured when I write. Representing Wales to the wider pickleball world is…